Do you own a small business that is currently set up to take cash-only payments? If so, then you may be hurting your chances of becoming more successful and drawing a wider customer base. While there is little doubt that cash will always remain a viable form of payment, it is a fact that many customers prefer the security and convenience of paying with a credit card. If you don’t get your business set up to take credit card payments, then your competitors will likely have an advantage over you and you may discourage customers from purchasing your merchandise or services.
If you want to make your business more competitive and give yourself a greater chance of increasing your profits, then you should seriously consider setting up a merchant account such as a merchant services Visa Amex or merchant services Visa MasterCard account. American Express, Visa, and MasterCard are some of the most well-known credit card giants out there, so it would be wise for you to set up your business so that you can accept credit card payments from these companies.
Level the playing field with merchant services
Everyone is painfully aware that the economy hasn’t returned to healthy levels, and as a result small and large businesses alike are struggling to get by. If you want to make it in this current cut-throat business economy, then it is important that you level the playing field so that competing businesses don’t have an edge over you. That is why you should open up a merchant services Visa account and purchase the equipment and software that you will need in order to accept credit card payments from your customers.
Benefits of setting up a merchant account
If you set up the best merchant services Visa MasterCard account or the best merchant services Visa Amex account, you will undoubtedly experience some very worthwhile benefits. Some of these benefits include:
• Ability to offer services and products to a wide variety of customers
• Ability to access funds promptly
• Ability to sell products online
• Ability to provide secure transactions for your customers
• Ability to accept credit card payments via phone
• Ability to capture information about your customers’ spending habits
• Ability to take out cash advances for your business needs
Ability to offer service and products to a wide variety of customers
If you want your business to truly be successful, then it is wise for you to try and appeal to a wide customer base. One way that you can appeal to a greater number of people is by offering flexible payment options through the best merchant services Visa account you can find. If you increase your customers’ payment options, then you will inevitably increase your customer base and give your business a better chance of increasing its profits.
Ability to access funds promptly
You may be under the impression that it will take a long time to access your funds if you accept credit card payments. However, most credit card payments go through very quickly and will sometimes show up in your merchant services Visa account the next day. The actual credit card authorization process also happens very quickly, so accepting credit card payments won’t require a lot of patience on the part of you or your customers.
Ability to sell products online
If you plan to sell any of your products online, then you absolutely must set up a merchant services Visa Amex account or you won’t be able to take online payments. Obviously your customers won’t be able to pay with cash or checks if they purchase from your online website, so if you want to take advantage of the ever-growing world of online purchasing and selling then you need to set up a merchant services Visa account right away.
Ability to provide secure transactions for your customers
A quality merchant account will allow you to take credit card payments in a very secure way. Whenever you take a credit card payment, you are dealing with very sensitive information that thieves would love to steal. That is why it is so important to keep your customers’ credit card information as safe and secure as possible. This goal can be accomplished with a reputable merchant services Visa MasterCard account. If your customers feel like you offer very secure credit card payment methods, they will be more likely to purchase from you instead of competitors.
Ability to accept credit card payments via phone
Many small businesses don’t operate out of one location, which can make it tricky to accept credit card payments for goods or services sold. With the right merchant account you will be able to accept credit card payments over the phone in just a few simple steps. All you have to do is dial a specific number that the merchant account will provide you with, and then follow the prompted steps to enter the customer’s credit card information and the amount of the transaction. The merchant account will take care of the rest for you, including authorizing the credit card transaction and depositing the funds into your account. As you can see, this is a very convenient way for small, traveling businesses to accept credit card payments remotely.
Ability to capture information about your customers’ spending habits
If you can analyze the spending habits of your customers, you can target your products and advertising to their specific wants and needs. Based on the information that you receive from credit card transaction reports, you can work with your merchant account services provider to set up a reward program for loyal and returning customers. These types of advertising and rewards techniques can help you to gain an advantage over your competitors and secure the loyal business of your customers.
Ability to take out cash advances for your business needs
Some merchant accounts can offer you cash advance loans if you don’t want to take out a traditional loan for your business. Typically there are no application fees or closing costs for these cash advances, and the merchant services provider will usually take a percentage of your company’s credit card transactions as payment for the cash advancement.
If you are looking for ways to improve your profits and out-sell your competition, one of the best ways to achieve this goal is by setting up a merchant account so that you can take credit card payments.